The Ask

Qualified Digital wanted their Adobe Summit booth to feel like a sci-fi movie theater from the future—with a bold aesthetic, retro references, and their signature pink. Inspired by Alien, Star Wars, and cassette futurism, we set out to create something that would stop attendees in their tracks.

Impact

The booth stood out with its one-of-a-kind vibe, sparking curiosity, conversation, and plenty of social buzz. It was a resourceful, playful, and visually bold way to reflect QD’s innovative spirit—and their love of popcorn.

The Execution

We built a retro-futuristic booth using recycled electronics and a whole lot of creativity. Key elements included:

• A pink “concession wall” lined with old Macs, security cameras, and circuit boards—housing swag, popcorn, and just the right amount of weird

• A repurposed NBA Jam arcade and claw machine, reimagined as functioning art installations straight out of H.R. Giger’s dreams

We pushed new fabrication techniques, blended analog and digital, and made sure every detail added to the sci-fi punch.